HEADLINES
FACE 2 FACE
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Q&A with Abdul Majid Khan,COO & Vice-President - Global Revenue
In the interview below, Abdul Majid Khan,COO & Vice-President - Global Revenue discusses his thoughts on New distribution models and monetisation strategies and to take NKN Media to new heights. 1.Hi Majid Khan. Thanks for joining us at MediAvataar MENA. Can you tell us more about yourself and NKN Media? Hi Ashima, I am delighted to be here, thank you all for having me at MediaAvataar. NKN Media has always believed in diversification and have indulged in various platforms naming Travel Media, (Inflight Magazine, Airport & Airline advertisements), Television, Digital, Radio, Cinema, and OOH right from its inception in 1999.…
OPINIONS
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This is how mobile apps are driving business growth in a pandemic worl
By Opinions
Businesses across all verticals and geographies have been impacted by the pandemic. Subsequently, the COVID-19 crisis and its impact on marketing have been unprecedented. From the shift in the shopping attitudes to behaviours to preferences, brand experts and marketing teams are keeping an eye on evolving trends. As consumers are engaging on mobile and digital channels more than ever before, brands had to quickly adapt to new expectations and engagement strategies while accelerating their digital footprint. While advertisements on popular social media platforms like Facebook and Instagram are a part of the marketing mix, app brand marketers are also leveraging…
VIDEO
MENA region’s largest video billboard
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