As Facebook turned nine yesterday, many people and brands congratulated this enormous social network on the accomplishments so far. What FB did when it started, nobody can really match up to that. Back then Mark didn’t or he did know that this limited college episode may turn into a thing this big!
Recently on December 31, 2012 Facebook, Inc. (NASDAQ: FB) reported its financial results for the fourth quarter and full year.
"In 2012, we connected over a billion people and became a mobile company," said Mark Zuckerberg, Facebook founder and CEO. "We enter 2013 with good momentum and will continue to invest to achieve our mission and become a stronger, more valuable company."
Fourth Quarter 2012 Operational Highlights were:
•Monthly active users (MAUs) were 1.06 billion as of December 31, 2012, an increase of 25% year-over-year
•Daily active users (DAUs) were 618 million on average for December 2012, an increase of 28% year-over-year
•Mobile MAUs were 680 million as of December 31, 2012, an increase of 57% year-over-year
•Mobile DAUs exceeded web DAUs for the first time in the fourth quarter of 2012
Recent Business Highlights were:
•Mobile revenue represented approximately 23% of advertising revenue for the fourth quarter of 2012, up from approximately 14% of advertising revenue in the third quarter of 2012
•Facebook launched Graph Search Beta, a structured search tool that enables users for the first time to find people, places, photos and other content that has been shared on Facebook
•Launched Facebook for Android 2.0, completely rebuilt to deliver improved stability and faster performance and opened Facebook Messenger to anyone with a telephone number
And Financial Highlights were:
•Revenue – Revenue for the fourth quarter totaled $1.585 billion, an increase of 40%, compared with $1.13 billion in the fourth quarter of 2011.
•Revenue from advertising was $1.33 billion, representing 84% of total revenue and a 41% increase from the same quarter last year. Excluding the impact of year-over-year changes in foreign exchange rates, advertising revenue would have increased by 43%.
•Payments and other fees revenue for the fourth quarter was $256 million. As planned, in the fourth quarter of 2012 the company recognized revenue from four months of Payments transactions for accounting reasons detailed in our Form 10-Q filed on October 24, 2012. Adjusting for the $66 million of revenue in the extra month of December, Payments and other fees revenue would have been essentially flat year-over-year.
Overall 2012 remained a fruitful year for the network with entering into its 10th year Facebook has started a more rigorous journey to accomplish more this year.
Facebook was launched in February 2004, owned and operated by Facebook, Inc. Mark Zuckerberg with his college roommates and fellow Harvard University students Eduardo Saverin, Andrew McCollum, Dustin Moskovitz and Chris Hughes started it in his dorm room. The website's membership was initially limited by the founders to Harvard students, but was expanded to other colleges in the Boston area, the Ivy League, and Stanford University. It gradually added support for students at various other universities before opening to high school students, and eventually to anyone aged 13 and over.
In May 2005, Accel partners invested $12.7 million in Facebook, and Jim Breyeradded $1 million of his own money to the pot.
Mark Zuckerberg wrote Facemash, the predecessor to Facebook, on October 28, 2003, while attending Harvard as a sophomore. According to The Harvard Crimson, the site was comparable to Hot or Not, and "used photos compiled from the online facebooks of nine houses, placing two next to each other at a time and asking users to choose the 'hotter' person".
And of course rest is history as they say!