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ADVERTISING

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Winning at Cannes – Insights from Kalpesh Patankar
dubizzle expands leadership team by investing in new advertising talents
Learning from the Jury at Cannes Lions 2018 - Alok Gadkar, ECD and GM, Classic Partnership Advertising
Tom Hardstaff elevated as Head of Client Partnerships, MENAT
WPP and KOÇ form a new partnership to launch digital media agency Ingage

MARKETING

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What is my Brand's Story?
Explore Thousands of Lenses in Snapchat with New Lens Explorer
The social commerce shift
Building a better news experience on YouTube, together
Omnicom Takes Data-Driven Marketing to the Next Level

MOBILE

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Can You Give Up Your Mobile Phone for One Day?
Infinix partners with Google to launch new mobile innovation in the Middle East and Africa
Mobile share of advertising market to exceed 30% in 2020
Statista launches the Mobility Market Outlook
Mobile internet to reach 28% of media use in 2020

TV & CINEMA

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China Media Group and CATV sign "China Theater" Broadcasting Agreement in Dubai
Netflix and OTT companies deliver record increase in brand equity value
Genesis champions new film-makers as part of expanded Origins partnership with Great Big Story
How the Coronation of Queen Elizabeth II propelled television in 1953
markettiers MENA Announces Appointment of Managing Director

PRINT

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Facebook’s first print magazine - will it ‘Grow’ (or go up in smoke?)
Publishers are creating new entertainment channels as a compelling new content - and revenue - stream
Sprii.com launches Exclusive partnership with good magazine
FT appoints IMC FZLLC as Commercial Representatives in the Middle East
Publishing Industry to Witness Dramatic Shift with Rise of Artificial Intelligence

DIGITAL

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Asianet launches MyNation.com
Agriculture in Middle East Must Embrace Digital Transformation to Meet Soaring Demand for Food
Facebook Top Trends from the World Cup’s Group Stage
Cybersecurity is paramount in GCC’s digital transformation
LinkedIn Launches Carousel Ads For Better Storytelling

OOH

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Behind the scenes making of the largest video billboard in the region
Elevision Media consolidates position in the UAE’s Digital-Out-Of-Home Market

RADIO

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New York Festivals International Radio Program Awards Announces 2018 Finalists
Radio is the new black: Commercial radio's influence on the fashionable
Gold 101.3 FM gives back by fulfilling wishes of deserving listeners
New York Festivals International Radio Program Awards Open for Entries
Anghami Launches the First Digital “Audio Day” Conference in the region

EXPERIMENTAL MARKETING

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WARC Prize for MENA Strategy 2018 shortlist announced
Campaigns from Coca-Cola, Emirates NBD, Monoprix, Nissan and Saudi Telecom Company are among the 20 papers shortlisted for the 2018 WARC Prize for MENA Strategy. Now in its second year, the WARC Prize for MENA Strategy rewards the best strategic thi
New UAE T20 League Promises to Be a Unique Development Platform
RTB House Wins the AIconics Award in Best Application of AI for Sales & Marketing
Kanoo Travel Honours Partners