• Skip to content
  • Jump to main navigation and login
  • Jump to additional information

Nav view search

Navigation

  • Home
  • Industry News
    • Advertising & Branding
    • Marketing
    • Print
    • Television & Cinema
    • Radio
    • Digital
    • Mobile
    • OOH
    • Experiential Marketing
    • WORLD ROUNDUP
    • PR
  • GCC
    • UAE
    • SAUDI ARABIA
    • OMAN
    • QATAR
    • KUWAIT
    • BAHRAIN
    • LEBANON
    • REGION
  • Interviews
  • Opinions
  • Mediavataar India
  • Newsletter

Search

Home Industry News Digital Asianet launches MyNation.com

Asianet launches MyNation.com

 

Asianet News Network today announced the formal launch of their latest Bi-lingual Media Tech Platform in English and Hindi - MyNation.com. Abhijit Majumder, former Managing Editor, Mail Today, will be its Editor-in-Chief.

With this launch, the group’s digital news media reach, which spanned all the four southern languages, will enter the national English and Hindi digital news segment.

With digital being the growth driver for news, MyNation is already being seen as a strong challenger to India’s established legacy news brands.

Speaking on the launch, Anoop N, Chief Operating Officer, Asianet News Digital, said, “Asianet News Network is focused on creating a compelling digital video content platform. We are the market leaders in South Indian languages. With Mynation, we will disrupt the English and Hindi news segment and deliver technology innovations in video and content distribution. We are excited about this next phase of our growth.” 

Abhijit Majumder, Editor-in-Chief of MyNation, said: “I am delighted to be a part of MyNation and lead it.  With the existing reach of Asianet News Network, we will have access to an extremely wide audience base and a stronger technology platform”.

“Asianet News Network’s strong brand credibility and presence across the four southern states with strong vernacular teams and deep regional insights provides us the edge to source and deliver content like none other. MyNation can now fully deliver on its promise of being the destination for focused news and video content.” Majumdar said. “We will relentlessly drive bold, uncompromising and unbiased journalism which strengthens this nation.”

“With this launch, Asianet News network gets a head start in the intensely competitive English and Hindi digital news space. We have brands like Republic TV which is the undisputed leader in the English news genre since its launch. With the launch of MyNation.com we look forward to bringing in disruption in the English and Hindi digital news segment” K Madhavan, Vice Chairman, Asianet News Network said.

“At Asianet News digital, we focus on realizing the convergence of high-quality content and technology to deliver superior user experience and engagement. We are building deep domain expertise across board /languages and are excited to welcome Abhijit to lead this initiative. Asianet News Network is working on growing in-organically in Kannada, Telugu and verticals such as sports amongst others to further strengthen its position across all south languages in digital. FY19 will be a year of consolidating Asianet News digital and Asianet News Network as a Media tech entity for advertisers and brands that work with us. With our multi-platform reach across mediums - broadcast, print, radio and digital – and expanding audience segments – National and International Asianet News offers them a significant opportunity.” said Amit Gupta, Group CEO, Asianet News Network

Majumder, who had been part of Mail Today since 2015, has also previously worked with Mid-Day as its Executive Editor and was also the Resident Editor of Hindustan Times, Delhi.

In his over two-decade long career in journalism, Majumder has also worked with The Times of India (TOI) and Daily News and Analysis (DNA).

  By MediavataarMe News Desk 08 July 2018
Tweet
  • Be the first to comment!
  • 1
  • 2
  • 3
  • 4
  • 5
(0 votes)

Leave a comment

Make sure you enter the (*) required information where indicated. HTML code is not allowed.

back to top

More in this category:

  • AnyMind Group appoints Rubeena Singh as Country Manager, India and MENA
  • State of Online Video Advertising in Europe and Predictions for the Year Ahead
  • Anghami Becomes the First Arab Tech Company to Be Listed on NASDAQ Stock Exchange
  • Cisco Talos Reveals Top Cybercrime Tactics and Tips for Safe Online Engagement This Holiday Season
  • UAE to create new task force for digital economy

Latest from MediavataarMe News Desk

  • Sabre Corporation Named Among Best CEO and Best Company Culture Winners by Comparably
  • Tito Ribeiro presents the marketing digital trends for 2023
  • The Kalb Report Honored with the 2023 New York Festivals Lifetime Achievement Award
  • The One Club names three creative leaders to Board of Directors
  • New York Festivals Health Announces 2023 Executive Jury
  • Recommended Reading
    AnyMind Group appoints Rubeena Singh as Country Manager, India and MENA  Read more...
  • Recommended Reading
    State of Online Video Advertising in Europe and Predictions for the Year Ahead  Read more...
  • Recommended Reading
    Anghami Becomes the First Arab Tech Company to Be Listed on NASDAQ Stock Exchange  Read more...
  • Recommended Reading
    Cisco Talos Reveals Top Cybercrime Tactics and Tips for Safe Online Engagement This Holiday Season  Read more...
  • Recommended Reading
    UAE to create new task force for digital economy  Read more...

QUOTE OF THE DAY

“Good content isn’t about good storytelling. It’s about telling a true story well.” – Ann Handley

  • Most Viewed
  • Most commented
  • Aap Ki Adalat:Gautam Adani tells Rajat Sharma ‘Rahul is a respected leader, his remarks against me are only political statements’ (10776)
  • TDC Explores Latin American Typography With “Cha Che Chi” Conference (10214)
  • New York Festivals Radio Awards Announces 2023 Grand Jury (9882)
  • ZEE receives overwhelming response from advertisers for the inaugural edition of DP World ILT20 (9310)
  • Big Appetites, Smaller Wallets: Demand for Mobile Services Booms- Mobile 2023 Report (2031)

Upcoming Events

No events
Tweets by @MediavataarMENA
  • About Us
  • |
  • Disclaimer
  • |
  • Feedback
  • |
  • Advertise with Mediavataarme
  • |
  • Press Releases
  • |
  • Contact us

COPYRIGHT@Ashish Limaye, Sole Practitioner, Under Dubai Media City. POWERED BY MAXIMESS

  • Facebook

  • Twitter