Riverbed®, The Digital Performance Company™, today announced its participation at GITEX, the largest technology show in the Middle East and Africa. Under the theme ‘Maximize Digital Performance: #RETHINKPOSSIBLE’, Riverbed will showcase platforms for Digital Experience Management and Next-Generation Infrastructure, including demonstrating the power of Riverbed® SteelCentral™, the market-leading digital experience visibility solution for end-to-end network, application and end-user experience monitoring. Riverbed aims to help organizations maximize digital performance, enabling them to fully measure and monitor the digital experience and address the most critical network infrastructure requirements of the Government, Oil & Gas, Financial Services, and Retail sectors.

“In the digital era, digital performance is business performance,” explained Elie Dib, Regional Vice President, Middle East, Turkey and North Africa (METNA) at Riverbed. “Riverbed has evolved its portfolio significantly in recent years with solutions that help organizations maximize digital performance across every aspect of their business, allowing them to fundamentally ‘Rethink Possible.’ By experiencing first-hand the breath of our portfolio of solutions at GITEX, attendees will understand why we are a necessary catalyst in the implementation and successful adoption of major technology trends including cloud, artificial intelligence, mobility and analytics.”

Riverbed’s unified and integrated Digital Performance Platform, brings together a powerful combination of Digital Experience Management and Next-Generation Infrastructure – from the edge, data center to the cloud – solutions that provides a modern IT architecture for the digital enterprise, delivering new levels of operational agility and dramatically accelerating business performance and outcomes. The Platform also includes world-class support and professional services from Riverbed. In addition, Riverbed partners with leading technology companies such as Microsoft, AWS, Zscaler, Palo Alto Networks, and ServiceNow, which drives integration and further value for customers.

Participating at GITEX for a number of years, Dib continues, “GITEX has always been a focal point of our efforts in the region. It enables us to showcase our latest solutions, thereby initiating and extending conversations with new and existing customers.”

“While we intend to strategically leverage our participation to engage with CIOs and IT decision makers, we understand the show’s potential to extend engagement far beyond this. During the five days of the exhibition, we have consistently managed to build and strengthen relationships with all stakeholders, from our customers and technology alliance partners to the channel, and this year will be no different.”

Senior executives from Riverbed’s sales, technical and channel teams will be present through the duration of the show and can be met at the company’s stand, CC2-11, on Concourse-2.