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Jeff Zients Joins Facebook Board of Directors

Facebook announced that Jeff Zients, the CEO of Cranemere, has been appointed to the company’s board of directors and audit committee, effective May 31, 2018, immediately following Facebook’s annual meeting of stockholders. Following Zients’s appointment the board will consist of…
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CEO Priorities Are Shifting to Embrace Digital Business

Growth tops the list of CEO business priorities in 2018 and 2019, according to a recent survey of CEOs and senior executives by Gartner, Inc. However, the survey found that as simple, implemental growth becomes harder to achieve, CEOs are…
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Omnia strengthens team, announces key promotions

·  UAE-based brand and digital agency makes key appointment as it announces two senior level promotions  · Aurélie Fornara-Baurain joins Omnia as Senior Digital Project Manager as Ashling O’Leary and Ed Dickson are promoted to Client Services Director and Creative…
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LinkedIn Goes All-In on Sponsored Video

LinkedIn, the world’s largest professional network announced today two major updates that allow users to use sight, sound and motion to tell more visually compelling stories: video for Sponsored Content and Company Pages. While video has been proven as a…
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How Effective Is Technology in Keeping Terrorists off Facebook?

The democratizing power of the internet has been a tremendous boon for individuals, activists, and small businesses all over the world. But bad actors have long tried to use it for their own ends. White supremacists used electronic bulletin boards…
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Square to Acquire Weebly

Addition of website-building company will enable sellers to easily start or grow an omnichannel business with one cohesive solution Square, Inc. (NYSE: SQ) has entered into a definitive agreement to acquire Weebly. Square will pay a mix of cash and…
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Thinking Beyond Pink: Advertisers need to be smarter on digital to really reach women

Conversations around the best way to target women can certainly be divisive. Several recent brandings aimed at female consumers have received pushback for appearing clumsy and patronising, while others have been deemed mere stunts with little intrinsic value. Marketers need…
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GCC online consumers trust brands advertised on premium websites

A survey commissioned by Buzzeff reveals that 59% of respondents are more likely to trust a brand when they see advertised on premium websites and 52% are more likely to purchase a product when seen on such platforms 65% of…
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Amazon shoppers 'don't notice' ads, but nothing to worry about

New survey data indicates Amazon shoppers maybe blinded to ads. But, that doesn't mean marketers should avoid advertising in Amazon's marketplace. That because, although more shoppers within Amazon report not noticing ads, those who do notice are highly engaged. Ad…
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It’s Time to Make Our Privacy Tools Easier to Find

Last week showed how much more work we need to do to enforce our policies and help people understand how Facebook works and the choices they have over their data. We’ve heard loud and clear that privacy settings and other…
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Page 11 of 62

QUOTE OF THE DAY

“Good content isn’t about good storytelling. It’s about telling a true story well.” – Ann Handley

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