DIGITAL
Disruptive Video Hosting Platform, Wistia, Predicts Video Will Become Core Competency for Marketers in 2015 Marketers are going to be taking on more and more video responsibilities in the coming year, according to a new industry survey conducted by Wistia,…
As a social platform, LinkedIn takes it lumps. There is the perception that it is a business job site, corporate networking site, not as good for business development as other platforms, and so on. But, ignoring LinkedIn in your small…
Etisalat, Du, Samsung, Microsoft, Huawei, Mini from AGMC, Sony, HP, Lenovo, Nokia, and MasterCard are amongst brands confirmed to offer exclusive deals through the region’s largest online retailer Souq.com, on a day which Souq.com is coining as “White Friday”. ‘Black…
Yep, you read that right. But let’s not get ahead of ourselves. Before you label anyone who claims to be a ‘social media consultant, expert, or (cringe) guru’ a charlatan and throw them off your approved roster, let’s take a…
Nearly nine in 10 US companies with at least 100 employees will use social media for marketing purposes this year, eMarketer estimates. And the professionals who do social media marketing believe it is important: 88% of them agreed with that…
The Peninsula School Feeding Association (PSFA) and FCB South Africa’s award-winning digital agency, Hellocomputer, have teamed up to introduce a new media platform to South Africa that will encourage social media users to help feed hungry school children. The platform, called…
Governments in the Middle East and North Africa will spend US $12.2 billion on IT products and services in 2014, an increase of 1.3 percent over 2013 revenue of US $12 billion, according to Gartner, Inc. This forecast includes spending on…
Dubai Silicon Oasis Authority (DSOA), the regulatory body for Dubai Silicon Oasis (DSO), the integrated free zone technology park, today released the results of a survey on technology start-ups and emerging SMEs in the MENA region. Conducted in collaboration with…
A10 Networks (NYSE: ATEN), a technology leader in application networking, today announced that Travelex Group, the world’s leading foreign exchange (FX) specialist, is using Thunder Series Application Delivery Controllers to power online services and deliver access to mission critical applications…
Mobile devices are transforming how consumers around the world are engaging with media and staying in touch with one another. And as device and service availability increase, particularly in developing markets, more and more consumers are experiencing the freedom to…
