Global Superstar Alicia Keys set to deliver empowering talk and special performance at ‘Achieve the Unimaginable’ September 3 at the Coca-Cola Arena

Joins Headliner Tony Robbins

Modern day renaissance woman and 15-time GRAMMY Award winner Alicia Keys will lend her voice to help inspire, empower and motivate people to be their authentic selves at the ‘Achieve the Unimaginable’ event on September 3 at the Coca Cola Arena, joining an already stellar line-up that includes headliner Tony Robbins. Along with her talk, she’ll also deliver a special musical performance for attendees.

As the only female Arab promoter in the middle east, Awfa Mustafa, CEO of Najahi Events, says “I am both honoured and excited to have Alicia Keys on our stage. Not only is she a role model to aspiring girls, but she is a humanitarian, a mother, a wife and one of the most successful people in the world. Our aim is to tell stories and provide the knowledge through real life experience to motivate the masses.”

Since the release of her monumental 2001 debut album, ‘Songs in A Minor,’ Alicia Keys has sold over 40 million records and built an unparalleled repertoire of hits and accomplishments. She is a songwriter/musician/producer, an accomplished actress, a New York Times best-selling author, a film/television and Broadway producer an entrepreneur and a powerful force in the world of activism. She is set to release new music in the coming months and her new book, ‘More Myself,’ part autobiography, part narrative documentary, will be available March 31, 2020 and will be one of the first on Oprah Winfrey’s new publishing imprint ‘An Oprah Book.’

Najahi Events, the Middle East’s edutainment leader, has revealed that the world-renowned Number 1 life and business strategist’s first ever live public appearance in Dubai is to take place at the new Coca-Cola Arena in City Walk, on September 3. This event will be supported by Mohammed Bin Rashid Center for Leadership Development (MBRCLD), which was established in 2013 with the intent of “Creating Leaders for Tomorrow.”