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EXPERIMENTAL MARKETING

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Mergermarket Forum Highlights New Investment & Growth Opportunities in the GCC

Mergermarket, the world’s leading intelligence and news service for mergers and acquisitions, today hosted the ‘Saudi Arabia M&A and IPO Forum’ in Riyadh. The Forum featured live discussion by a number of the Kingdom’s top-ranking investment professionals. Speakers and panellists…
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McLaren confirms much anticipated Sports Series with game-changing launch campaign

McLaren Sports Series to make global premiere in 2015 The third model in the range will embody the core McLaren values, and very much be a pure McLaren For thousands of years, people believed all swans were white; until the…
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Bayut.com named Online Media Partner for The Property Show

The Property Show is pleased to declare the UAE’s leading property portal Bayut.com its official Online Media Partner. This 5-day luxury property exhibition, the first of its kind to be held in the Dubai International Financial Centre, is a unique…
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American Express Middle East launches‘Experience UAE’ 2014

American Express Middle East today launched its ‘Experience UAE’ campaign for the fourth successive year. Designed to showcase the very best the United Arab Emirates has to offer, this year’s program includes a range of exclusive offers specially negotiated with…
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Dubai Quality Group concludes the assessment process of its 3rd UAE Ideas Conference & Award 2014

Dubai Quality Group today announced the closure of the assessment of over 130 participation submitted for the 3rd UAE Ideas Conference & Awards. The awards ceremony for the winning participants will be held this Thursday, October 30th at The Palace,…
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MENA Franchise Awards recognise the best in franchising at Middle East Franchise Expo 2014

Rasha Al Dhanhani of PappaRoti named MENA Franchise Professional The Middle East Franchise Expo presented the annual MENA Franchise Awards in 12 categories on the sides of Expo at the Jumeirah Beach Hotel Convention Centre in Dubai. The Awards for…
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UAE MoI Wins 14 Stevie Awards

Promoting the MoI’s Status on the “Global Competitiveness” Scene The United Arab Emirates Ministry of Interior earned a lion’s share of the honors by winning 14 Stevie awards at the 2014 11th Annual International Business Awards held in Paris. The…
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Thomson Reuters and ESCA to Host 9th Regulators Summit in Abu Dhabi

Thomson Reuters, the world’s leading source of intelligent information for businesses and professionals, today announced that the ninth Gulf Cooperation Council (GCC) Regulators' Summit will take place on 26 and 27 January 2015 in Abu Dhabi. The event is organized…
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QUOTE OF THE DAY

“Good content isn’t about good storytelling. It’s about telling a true story well.” – Ann Handley

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