MARKETING
Wunderman Thompson Launches Annual Future 100 Report Wunderman Thompson, a WPP agency, announced today the launch of its annual Future 100 report, lifting the lid on trends shaping the coming 12 months. The report is developed by Wunderman Thompson Intelligence,…
Watch the much-awaited bout between Conor McGregor and Dustin Poirier on January 24, live on STARZPLAY Conor McGregor a.ka.‘Mystic Mac’ has been making headlines ever since he landed in the UAE and fans don’t seem to get enough of him.…
HP Inc. Middle East, Turkey, and East Africa, today announced Vishnu Taimni as new Managing Director for the region effective February 1st. Mr. Taimni will be responsible for managing and growing HP’s Personal Systems, Printing, industrial graphics and 3D printing…
Last year, we announced that U.S. listeners could ask their Amazon Alexa devices to play their favorite podcasts. Starting today, listeners in 11 new markets—Germany, France, Italy, Spain, the United Kingdom, Mexico, Canada, Brazil, India, Austria, and Ireland—can ask Alexa…
Resulticks and Merkle Sokrati, India’s leading data-driven performance marketing agency, have entered into a strategic partnership aimed at empowering brands to achieve topline growth through Resulticks' award-winning, AI-powered marketing cloud solution. Commenting on the partnership, Mani Gopalaratnam, CEO and CTO…
Kantar, the world’s leading data, insights and consulting group, today entered into an agreement for the sale of its global Health division to Cerner in an all-cash transaction for $375 million. Cerner is a global healthcare technology company with a…
Dubai Silicon Oasis Authority (DSOA), the regulatory body for Dubai Silicon Oasis (DSO), the integrated free zone technology park, recently held the 38th edition of the quarterly Dubai Technology Entrepreneur Campus (Dtec) Forum, powered by Entrepreneur ME, titled ‘Realities of…
Now surveying 277,000 kids globally across 13 countries, The Insights People is the global leader in market intelligence for kids, tweens and teens. Predictions include the growth in direct-to-consumer retail, with Kids Insights data showing that online purchasing increases by…
Adspend is now forecast to shrink 7.5% in 2020, compared to July’s 9.1% forecast The pivot to ecommerce will drive 1.4% growth in digital adspend Connected TV advertising to drive online video Retailer media to grow 46% The global ad…
Partnership between Cristiano Ronaldo and Free Fire builds on the game’s strategy to continue its roll-out of content for its global users Cristiano Ronaldo comes to live in Free Fire as “Chrono”, set in a futuristic slum universe Partnership is…