MARKETING
KOLs and live-streaming now integral to social commerce in China: Ebiquity report Ebiquity launches a new report to guide marketers on maximizing return on influencer marketing The report covers 7 steps that can help advertisers successfully leverage the power of…
Moët & Chandon is the most valuable wine and champagne brand in the world, valued at US$1.4 billion Moët & Chandon is also the strongest wine and champagne brand with AAA- brand rating Lindeman's achieves brand value growth of 81%…
ZEE Brand Works launched to leverage ingenious creativity and consumer understanding into competitive advantage for brands and marketers - Introduces new & innovative solutions for national outreach across TV & Digital - Promises mass reach & hyperlocal influence for brands…
Corporate credit card transactions MENA enterprises in different phases of growth focus on digital advertising online through social media networks. Tribal Credit has highlighted local enterprises' most significant spending categories based on corporate card spending data from small, medium, and…
India’s #1 local language content discovery platform powered by VerSe Innovation, today announced its strategic multi-year content partnership with MENA Newswire, a media-tech startup that is reshaping the future of content distribution across the Middle East region. VerSe Innovation, currently…
A tsunami of private capital has left Russia and Ukraine, the UK has lost its wealth hub crown, and the US is fading fast as a magnet for the world’s wealthy, with the UAE expected to overtake it by attracting…
The World’s Most Powerful Passports have the Least Travel Freedom Japan, Singapore and South Korea have the most powerful passports in the world, according to the latest rankings released by Henley Passport Index. Passport holders with the greatest global access…
Tripscout is launching a hotel booking platform and will offer rates at discounts of up to 75% below the best publicly available rates. According to Tripscout founder and CEO, Konrad Waliszewki, users of the platform will have access to private…
For many Muslims around the world, the month of Ramadan is a time of fasting during the day while embracing spirituality, almsgiving, and kindness. Ramadan is also known to be one of the biggest viewership seasons, particularly in the MENA…
To Facilitate Smooth Hotel Content Distribution RateHawk, an online system for booking hotels, air tickets and transfers for travel professionals, establishes a strategic partnership with Vervotech, a leading hotel mapping provider, to better organize and control its 1,700,000 large accommodation…
