MARKETING
Moksh Chopra to General Manager, IndiaLeading QSR brand KFC India announced key changes to its leadership in India today. Moksh Chopra has been elevated as the General Manager for KFC India BMU (Nepal, Bangladesh, Sri Lanka and Maldives), effective July…
One of the hallmarks of democratic society is a healthy, free-flowing media ecosystem. In times past, that media ecosystem would include various mass media outlets, from newspapers to cable TV networks. Today, the internet and social media platforms have greatly…
DXC becomes Club’s Digital Transformation Partner, Principal Shirt Sleeve Partner, and Presenting Partner of Manchester United Foundation Manchester United to tap DXC’s experience as a global leader in digital transformation DXC Technology and Manchester United have signed a major, multiyear…
Pinterest, Inc. announced that co-founder, Chief Executive Officer and President, Ben Silbermann will transition to the newly created role of Executive Chairman, and online commerce expert Bill Ready will become Chief Executive Officer and a member of the Board of…
Over 332 million people worldwide use Snapchat every day to express themselves, live in the moment, learn about the world, and have fun together. We’ve always enjoyed creating new features for our community, and historically we’ve tested new features in…
The Middle East Public Relations Association (MEPRA) hosted its first-ever edition of the Arabic Communications Awards signaling a new dawn for the regional Arab-speaking brand and corporate communications practitioners. Attended by over 150 guests, the inaugural Arabic Communications MEPRA Awards…
Two in five intend to take an international trip in the next 12 months as compared to three in ten who want to travel domestically As global travel opens up after two years of restrictions amidst the pandemic, YouGov’s latest…
GfK, a leading provider of consumer and market intelligence, analytics, and consulting services, unveiled an exclusive Consumer Pulse Study for its customers across the consumer products industry at its Insight Summit themed around “Winning the new consumerism in the Middle…
Apple sits on top with a brand value of $947.1bn Technology and Luxury brands grew the fastest; Louis Vuitton is the first luxury brand to reach the global Top 10 Aramco, one of the world’s largest integrated energy and chemicals…
Hilton brand value leaps ahead to retain top position, while most hotel brands remain below pre-pandemic values Hilton brand value is up 58% to US$12.0 billion Two-thirds of top 50 hotel brands remain below pre-pandemic values Hilton (brand value up…
